SEO Customized to Industry Standards

Search Engine Optimization is the practice of ranking a website on the search engines to increase its visibility when users search for relevant keywords and queries.

Yes, your business should be investing in SEO. Search engine optimization offers a way to increase traffic without paying for each and every click.

When you run PPC ads, you’ll be charged for every single click that comes to your website through that channel. However, if your website ranks organically on the search engines, this traffic is essentially free (at least in terms of a cost-per-click). Of course, it takes investment into skills and resources to rank a website on the SERPs.

A successful SEO strategy will entail keyword strategy, citation management, and correcting any on-page SEO errors, or technical SEO errors. It will also involve a solid content strategy, an in-depth link-building strategy, and making the entire website SEO-friendly. Lastly, website page load speeds will be analyzed in detail and improvements need to be made to improve your page speed score.

Somewhere between 6 months to a year is a good estimate. You need to earn your way to the top of Google and deserve to be there. 

This is very much based on the level of resources you allocate to your strategy, the level of competition, and what others who compete for the same queries are doing.

• Time on your website
• Total referring domains
• Content length
• Followed backlinks